Grammy Winner, Burna Boy and his mother Bose Ogulu have been featured on a Pan Africa campaign tagged “Keep Walking” by Johnnie Walker.
The campaign which has embodied the spirit of progress, optimism and possibilities also had on it, a collective of four contemporary artists. They include Urban Pitchaz (Kenya), youngest DJ on the scene- DJ Turkana (Uganda), and Nigeria’s first skating community, Waffles and Cream.
As an extension of the campaign, has also profiled the achievements of some African creatives in a documentary titled “The Ones Who Keep Walking.” The campaign extension, is a short film that discusses the bold creatives who are shaping Africa on new terms. It features Nigerians like CKay, Yeni Kuti, Stephen Tayo, Waffles and Cream, Bose Ogulu and Amarachi Nwosu.
Speaking on the campaign, Marketing Manager, International Premium Spirits, Guinness Nigeria, Ifeoma Agu said: “We are really excited about unleashing the brand character & magnetic personality of Johnnie Walker such that it jumps off the screen and into culture. With this campaign, Johnnie Walker will be the proximate collaborator in the unbridled expression of self, the refusal to acknowledge labels and a fierce determination to push boundaries in line with the brand’s purpose.”